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❄️ Layering: The Art of Staying Warm All Winter Long

❄️ Layering: The Art of Staying Warm All Winter Long

❄️ Layering: The Art of Staying Warm All Winter Long

A simple system. The science of comfort.

Before we get into the details, here’s a quick reminder: fast and clear.

Layering is the art of combining three complementary layers:

  • a base layer that wicks away moisture and keeps the skin dry,
  • a mid-layer that retains heat without feeling stuffy,
  • a shell that protects from the wind, rain, and the outside world.

Three layers. Three roles.

One goal: to help you stay active in winter without feeling cold, overheating, or feeling uncomfortable.

A simple balance, but one that changes everything.

Because winter isn't the enemy.

He's just demanding. (A little sharp and a little unpredictable, okay 😅)

The kind of season that puts you to the test the moment you step outside.

But with the right equipment, everything changes.

Layering then becomes that little magic trick that turns an impossible outing into a moment under control.

And at Wilma, we’ve designed it just for you…

1. The base layer — the layer that knows your skin

Lightweight, soft, breathable.

You can't see the first layer, but it makes all the difference.

It wicks away sweat, absorbs body heat, and regulates temperature when the intensity of your workout changes.

With merino wool, it’s even simpler:

  • natural temperature regulation, uncompromising softness,
  • A fiber that supports you through your phases—follicular and luteal—without ever letting you down.
  • A second skin that knows exactly what to do, exactly when it needs to.

P.S.: A word of advice: stay tuned…

2. The mid-layer — just the right amount of warmth

Here, we're talking about that layer that retains heat without trapping you inside.

The one that doesn't add volume but provides that reassuring, gentle, controlled comfort.

At Wilma, two items do this better than anyone else:

Billie, the breathable jersey that works like a smart mid-layer

Ultra-stretchy, breathable, and as technical as ever

Billie warms up, keeps pace, and maintains the rhythm. He handles the transitions, the pick-up sections, and the long runs where the intensity rises and falls without warning.

Made from a high-performance Italian fabric (91% polyamide, 9% spandex) that is durable, flexible, and breathable, it retains heat where needed while allowing excess heat to escape when the body becomes active.

All this in a design built for performance: practical features, softness that stays comfortable over time, and moisture management that prevents that infamous “chill” after intense exertion.

 

Marlow, the premium choice for challenging outings

Whether you're running on the road or on trails, your mid-layer needs to adapt to changes in pace and rapidly shifting conditions. Marlow is designed for those moments: a supportive second skin that regulates your body temperature without ever holding you back.

Its ultra-soft fabric moves with you, wicks away moisture when you work up a sweat, and retains just the right amount of warmth when the cold sets in.

The slim fit and understated details let you stay focused on what matters most: your stride, your breathing, your run.

Marlow is the precise and reliable mid-layer for demanding outings.

The one that keeps you in your zone, so you can perform at your best.

3 - The Shell: A Shield Against the Elements

Is the wind biting? Is rain on the way? Is the cold setting in without warning?

The shell is there to secure the entire system.

Its role: to block out external influences while allowing internal processes to continue.

Windproof, waterproof, breathable— the delicate balance that lets you stay active without feeling confined.

An essential trio for staying active, mobile, and confident.

Here is our jacket Carlotta will be perfect:

Thanks to Zero Wind technology, this winter jacket is both waterproof and windproof. It creates a reliable barrier against the elements without ever hindering your performance. Its warm, breathable technical fleece lining adds that extra layer of comfort that makes all the difference on long or exposed outings.

Sleek design, maximum protection, and flawless performance in cold, wind, and rain.


Why is layering even more important for women?

Because our bodies don't stay the same.

They shift, fluctuate, and fluctuate in response to the cycle, fatigue, stress, and mental load.

→ Body temperature varies depending on the phase of the cycle.

→ Increased sensitivity to cold at certain times of the month.

→ Need for increased breathability at other times.

That's exactly what layering does:

Adjust, refine, and listen to what your body is telling you, without ever forcing it.

It's technical, yes.

But above all, it is smart, adaptable, and deeply liberating.

Now that you know what to bring …

We invite you to take it just a little bit further. If you want to learn how to train properly in the winter, how to manage intensity, motivation, and workouts in the cold.

The Wilma Gang Talk Show returns on December 15 with the theme “Winter Training” ✨

INFORMATION AND REGISTRATION 

We hope you have a wonderful time out and about this winter 💜